CASE OF ALEXEI KNIAZEV (USA)

Payback for 2 months

The co-Founder of Conundroom Escape Rooms shared the experience of using portable quest games in his business
Learn More

CASE OF ALEXEI KNIAZEV (USA)

Payback for 2 months

The co-Founder of Conundroom Escape Rooms shared the experience of using portable quest games in his business
Learn More

About Alexei and his experience in the escape room industry

Alexei and his partner opened their first escape room in 2015; the company was called the Conundroom Escape Rooms.

He managed to write a book, How to start and operate an escape room business, in 2020, in which he shares his experience and knowledge about the escape room business with those who want to launch their own games.

The guys currently have 9 escape rooms, Ax Throwing Venue, and Spin Art Studio. All in Redmond, WA, USA.

Application of Wizard's Chest and Dead Man's Chest

"We read ProducED Studio article on placing portable games in small rooms with decor. We liked the idea of a one-room quest where the plot unfolds around a portable escape game."

Based on Alexei's experience, he decided to supplement the format of each game:

  • added additional puzzles to the room interior built around the game
  • rewrote the storyline under his idea
  • recorded new audio tips for this plot*

He stopped his choice of the Dead man's chest and the Wizard's chest. Thus, in 2 small rooms, there were 2 new quests with minimal costs.

* All our portable games allow you to add new audio hints and voice-acting languages.


GAME POSITIONING

"We decided to position this quest format for two players. The game time is 1 hour. In practice, teams of 2 people are more likely to gather for a game than teams with a more number."

  • Since it is easier for two to organize for the game than to adapt to the free time of the rest of the players
  • And those who have passed portable games on hot positive emotions book other company projects

Aleksei and his partner are one of our record holders in terms of payback period, who, with their approach to business in the entertainment industry, returned their investment in 2 months.


APPROACH TO SALES AND MARKETING

Conundroom Escape Rooms create their own audience, which offers a variety of entertainment from their companies. All activities are different and unique. Thus, those wishing to have an exciting time in Redmond will, first of all, remember their projects.

Due to strong marketing, audience work, and advertising in social media, these portable escape games attract an average of 4-5 teams per day and 8 teams per weekend.

Each gameplay is 1 hour. The cost is $35 per person. So the cost per person for a portable quest in one room is the same as escape rooms for 4 or more people. This was achieved by the guys adding decorations and puzzles to the room, which created an additional atmosphere.

Monthly loading averages 40-45%.

Below, Alexei shared his financial performance, namely, what turnover our portable escape games bring him per year - 55.328 USD each.


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Add interactive quest attractions to your business. It is an innovative entertainment equipment with light, sound, and electromechanical effects. They will be a fresh, innovative idea that will attract new visitors and strengthen your business. Unique. Your competitors do not have it.

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